Pandora and Brands Team Up With Promoted Stations Feature
Brands now have the opportunity to share their musical tastes with Pandora’s user base. The music recommendation platform announced Monday they are beta testing an innovative ad unit, hoping to ramp up total advertising revenue. They’re calling this new format “Promoted Stations.” Native ads address a massive opportunity for consumers...
New Music Seminar 2014 Announces First Round of Players & Movement Schedule
Today, New Music Seminar is excited to announce the first round of confirmed players and the full movement schedule for the 2014 conference! We’ve carefully handpicked the top professionals, visionaries, creatives, disruptors and more, and crafted a schedule full of high-quality, thought-provoking movements which address issues faced in every sector of the music industry today. Check...
I Want MY MTV VEVO?
VEVO has just announced that monthly average streams of music videos on their platform has increased by almost 50% from a year earlier. The online platform, controlled by Universal Music Group and Sony Entertainment now has monthly average views of nearly 6 billion as at December 2013. Interestingly 65% of...
5 Indie Labels Join Forces to Change the Distribution Game
A collective of five influential independent labels are working together to change the major distribution game. Beggar’s Group, Secretly Label Group, Domino, Merge and Saddle Creek, also known as the Independent Distribution Cooperative, are attempting to strike a deal that could potentially transform the current business model for distributors. According to...
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